by Stephen James Hall | May 23, 2026 | Optimization, WordPress |
Originally rooted in older urlmd WordPress SEO notes and expanded for modern SEO, accessibility, internal linking, usability, and long-term content structure.In WordPress, pages are usually the long-term structural content of a website. Unlike blog posts, which are...
by Stephen James Hall | May 22, 2026 | Optimization, Organic SEO, Retrieval |
Keywords still matter in SEO, but they do not work the way many people were taught years ago. A keyword is not magic text that forces a page to rank. A keyword is a signal of what someone is looking for. Modern SEO is less about repeating exact phrases and more about...
by Stephen James Hall | May 21, 2026 | Accessibility, Optimization, Retrieval, WordPress |
I originally wrote a much shorter version of this article years ago for beginner WordPress users. The old advice was simple: write for users first, write a clear title, add useful content, include images with alt attributes, write an engaging meta description, choose...
by Stephen James Hall | May 20, 2026 | Browser, Optimization, Retrieval |
I originally wrote the first version of this article in 2020, when Lighthouse and Google PageSpeed Insights were aggressively encouraging websites to “serve images in next-gen formats.” At the time, WebP support was still uneven across browsers and WordPress did not...
by Stephen James Hall | May 19, 2026 | Optimization |
The following tools are not all “SEO tools” in the usual marketing sense. They are tools I use to understand how a website is being seen, loaded, parsed, indexed, and interpreted. That distinction matters. Good SEO is not just about finding keywords or chasing...
by Stephen James Hall | May 18, 2026 | Optimization, Organic SEO, Reference |
Title tags and meta descriptions help search engines and users understand what a page is about. While they don’t guarantee how a page will appear in search results, they provide strong signals that influence how content is interpreted and displayed. What Is a Title...