by Stephen James Hall | Oct 6, 2026 | Information Architecture, Optimization, Organic SEO, Retrieval |
A useful URL identifies a resource clearly and gives it a stable address. For technical SEO, the main priorities are reliable access, deliberate handling of duplicate addresses, and consistency across internal links, canonical tags, redirects, and XML sitemaps....
by Stephen James Hall | Aug 20, 2026 | Accessibility, HTML, Information Architecture, Optimization |
HTML is one of the foundations of SEO because it helps define what a webpage is, how it is organized, how users navigate it, and how search engines and other information retrieval systems interpret its meaning. Good HTML is not only about making a page display...
by Stephen James Hall | Aug 17, 2026 | Accessibility, Browser, Governance, Optimization, Retrieval, Workflow |
The glossary is always under construction 🙂 Last updated 8/17/2026 This glossary is a living reference for the foundational concepts, data structures, and architectural standards that drive modern search engine optimization and machine retrieval. It bridges web...
by Stephen James Hall | Aug 1, 2026 | Accessibility, Optimization, Retrieval, Web Design |
Evergreen content is content designed to remain useful, relevant, and findable over a long period of time. Unlike news posts, temporary announcements, or trend-based articles, evergreen content addresses topics people continue to search for, learn from, reference, and...
by Stephen James Hall | Jul 20, 2026 | Accessibility, Governance, Optimization, Workflow |
Accessible images help make visual information available to people who cannot see images directly, have images turned off, use assistive technology, or rely on non-visual ways of navigating the web. Alternative text, often called alt text, is one of the simplest and...
