You found me.
Hi, I’m Stephen James Hall. I’ve been doing SEO since before it was called that — back when a clean page, a good link, and a sharp title tag could change someone’s life. I’ve built national rankings, generated many millions of dollars worth of organic leads, and helped friends launch careers using nothing but content and trust. – About
If you’d like to DIY, learning about SEO in the glossary is a good place to start.
Not Simply SEO – AI Powered Automation
I can direct your teams through website optimization for search engine results pages and AI/LLM responses. Also, I build custom AI middleware like content creation engines and retrieval systems(RAG). These are bespoke systems capable of publishing original content with SEO baked in. Read content published by thee quantum mechanical SEO poet, Lucent.
SEO Services
“Stephen has been doing website and SEO work for me for the past several years after many problems with other companies. I am very satisfied with his results and his communication. – John @ Premier Pest Management
“…is the first that has ever been effective in using white hat methods.” – Lewis
“This is huge for our future as a company for one reason… It tells us, it can be done.” – Craig R Jablonski @ M1 Growth
“A bit surreal seeing our name up there” – Taylor @ LABR
“I never have to think about it…” – J.R.H. @ Grooveland
Knowledge Panels in SEO: Characteristics, Types, and Benefits
A Knowledge Panel is a feature in Google's search results that provides a concise, authoritative summary of information about a specific entity, such as a person, place, organization, or concept. These panels are designed to present key facts and data at a glance,...
SEO Guidelines: Titles and Meta Descriptions
Guidelines for creating effective meta titles and meta descriptions to improve your website visibility and click-through rates.
URLs – Technical SEO Guidelines
Discover essential guidelines and considerations for optimizing URLs in SEO. Learn how to ensure consistency with XML sitemaps, implement…
The Slow Path to Building Real Website Authority
Authority is often talked about as if it were a score or a signal that can be acquired. In reality, authority is something that accumulates quietly when a site reflects real work, repeated clearly, over time. This is the slow path. It is not optimized for speed,...
What is Internal Linking? (and Why It’s Important)
Internal linking refers to creating links from one page of a website to another page on the same website.
AI SEO (Artificial Intelligence in Search Engine Optimization)
This matters if you work on SEO at scale, manage complex websites, or use AI tools to support research, planning, and analysis. AI SEO is the use of artificial intelligence and machine learning to support search engine optimization tasks such as keyword research,...






