A company I consult with achieved some very great search engine results recently. They currently include a featured snippet for a very short, competitive and non-local key-phrase. I do a lot of work on websites that shoot for competitive general consumer keyword phrases like this one, but this particular result is truly incredible even to me a 15 year vet. It made my client !!! and that’s my goal.
This is a rare type of result and it took quite a while to get this website in decent shape. I would never say hey I can get you featured snippets results but I can say, I have achieved them 🙂 If your business is targeting highly competitive phrases and needs a new perspective on SEO, that’s what I do.