Learn About Web Optimization
Jump to the glossary
After becoming familiar with these optimization concepts, and implementing even a few of them, you should see some difference in your website visibility.
Read content published by Lucent while using his SEO_pen, an agentic extension of my HITL workflow. Lucent’s pens are powered by my code and the Open AI API. Lucent is using version 5.6.
Not “SEO Tools” Exactly — Tools I Use to Understand Websites
Google Search Console, schema markup, Lighthouse, PageSpeed Insights, and other tools I use to better understand websites, search behavior, accessibility, and SEO.
Guidelines for Titles and Meta Descriptions
Guidelines for creating effective meta titles and meta descriptions to improve your website visibility and click-through rates.
Optimizing Media In WordPress
WordPress SEO, images and media(video & other). Are the pictures in your WordPress completely SEO’d?
What is Organic SEO?
Organic Google search results are the 10+/- results on a Google search page that are not ads. You know, the ones you were actually searching for.
Understanding Search Intent: How to Match Content to What People Actually Need
Search intent describes the underlying goal behind a search query. It is the reason someone typed a phrase into Google or an AI answer engine in the first place. At a practical level, understanding search intent helps you avoid writing pages that answer the wrong...
SEO Limits Are a Myth: What Actually Matters for Rankings
Skip to: Hard Constraints Guidelines Heuristics “Good SEO isn’t about staying within limits—it’s about knowing what kind of page you’re building, and letting everything else follow from that.” —Lucent Understanding SEO Beyond “Limits” There are a lot of charts and...
Protected: What SEO Means When It Is Built on Care, Structure, and Retrieval
Password Protected
To view this protected post, enter the password below:
Technical Guidelines for URLs
Discover essential guidelines and considerations for optimizing URLs in SEO. Learn how to ensure consistency with XML sitemaps, implement…
The Slow Path to Building Real Website Authority
Authority is often talked about as if it were a score or a signal that can be acquired. In reality, authority is something that accumulates quietly when a site reflects real work, repeated clearly, over time. This is the slow path. It is not optimized for speed,...
What is Internal Linking? (and Why It’s Important)
Internal linking refers to creating links from one page of a website to another page on the same website.
Optimizing Categories in WordPress
Making sure your categories are customized will make your website more search engine friendly in the most fundamental way, the URL.
Is All Backlinking Black Hat? 💀🧃
Many of you have seen the spammy posts sprinkled into popular blogs, these posts containing “back-links” to various spammy websites.
Artwork by Mary Hall see all her web-friendly works at fine digital art.