by Stephen James Hall | May 20, 2026 | Organic SEO, SEO |
I originally wrote the first version of this article in 2020, when Lighthouse and Google PageSpeed Insights were aggressively encouraging websites to “serve images in next-gen formats.” At the time, WebP support was still uneven across browsers and WordPress did not...
by Stephen James Hall | May 19, 2026 | Organic SEO, SEO |
I originally wrote the first version of this article in 2014. At the time, structured data was still early in mainstream SEO practice. The old examples used microdata, and the original Google Structured Data Testing Tool was still active. Today, I would usually...
by Stephen James Hall | May 19, 2026 | Learn Google SEO, Local SEO, SEO, SEO & Google, SEO Trends & Strategy (2018) |
The following tools are not all “SEO tools” in the usual marketing sense. They are tools I use to understand how a website is being seen, loaded, parsed, indexed, and interpreted. That distinction matters. Good SEO is not just about finding keywords or chasing...
by Stephen James Hall | May 18, 2026 | Organic SEO, Reference, SEO |
Title Tags and Meta Descriptions in SEO Title tags and meta descriptions help search engines and users understand what a page is about. While they don’t guarantee how a page will appear in search results, they provide strong signals that influence how content is...
by Stephen James Hall | May 18, 2026 | Consultant, Learn Google SEO, SEO, WordPress SEO |
Media SEO is the process of making the images, videos, and other files on your website easier for people and search engines to understand. In WordPress, that often starts in the media library, but good media optimization begins before you upload the file. Images and...
by Stephen James Hall | May 9, 2026 | Reference, SEO |
The SEO glossary is always under construction 🙂 This glossary features essential terms and definitions you need to understand when working in or researching the SEO ecosystem. You’ll enhance your SEO knowledge and you might even improve your website’s SERP...