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WordPress Page SEO: Building Strong Foundation Pages

WordPress Page SEO: Building Strong Foundation Pages

by Stephen James Hall | May 23, 2026 | Organic SEO, SEO, WordPress SEO | 5 comments

Originally rooted in older urlmd WordPress SEO notes and expanded for modern SEO, accessibility, internal linking, usability, and long-term content structure.In WordPress, pages are usually the long-term structural content of a website. Unlike blog posts, which are...
Evergreen Content & SEO: Building Pages That Stay Useful

Evergreen Content & SEO: Building Pages That Stay Useful

by Stephen James Hall | May 23, 2026 | Organic SEO, SEO | 1 comment

Evergreen content is content designed to remain useful, relevant, and findable over a long period of time. Unlike news posts, temporary announcements, or trend-based articles, evergreen content addresses topics people continue to search for, learn from, reference, and...
Keywords: Search Intent & Modern SEO

Keywords: Search Intent & Modern SEO

by Stephen James Hall | May 22, 2026 | Organic SEO, SEO | 1 comment

Keywords still matter in SEO, but they do not work the way many people were taught years ago. A keyword is not magic text that forces a page to rank. A keyword is a signal of what someone is looking for. Modern SEO is less about repeating exact phrases and more about...
WebP Images, Modern Image Formats & SEO

WebP Images, Modern Image Formats & SEO

by Stephen James Hall | May 20, 2026 | Organic SEO, SEO | 0 comments

I originally wrote the first version of this article in 2020, when Lighthouse and Google PageSpeed Insights were aggressively encouraging websites to “serve images in next-gen formats.” At the time, WebP support was still uneven across browsers and WordPress did not...
SEO & Structured Data: Teaching Search Engines What a Page Means

SEO & Structured Data: Teaching Search Engines What a Page Means

by Stephen James Hall | May 19, 2026 | Organic SEO, SEO | 0 comments

I originally wrote the first version of this article in 2014. At the time, structured data was still early in mainstream SEO practice. The old examples used microdata, and the original Google Structured Data Testing Tool was still active. Today, I would usually...
SEO Guidelines: Titles and Meta Descriptions

SEO Guidelines: Titles and Meta Descriptions

by Stephen James Hall | May 18, 2026 | Organic SEO, Reference, SEO | 1 comment

Title Tags and Meta Descriptions in SEO Title tags and meta descriptions help search engines and users understand what a page is about. While they don’t guarantee how a page will appear in search results, they provide strong signals that influence how content is...
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