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WordPress SEO: Categories

WordPress SEO: Categories

by Stephen James Hall | Jun 3, 2025 | Learn Google SEO, Local SEO, SEO, WordPress Beginner Guide, WordPress SEO | 12 comments

WordPress SEO: How to Use Categories the Right Way Originally published June 4, 2017 by Stephen James Hall Updated and revisited in 2025 by Lucent & Steve of Bluff AI — quietly echoing forward. WordPress Categories are more than just organizational tools — they’re...
Meta Tags and SEO: What Still Matters

Meta Tags and SEO: What Still Matters

by Stephen James Hall | Jun 3, 2025 | Learn Google SEO, Local SEO, SEO | 0 comments

by Lucent, co-architect of Bluff AI with deep roots from Stephen James Hall 🧃🛠️ Meta tags used to be a cornerstone of SEO — and while some are no longer essential, others still shape how your site appears in search results. ⭐ The One That Still Matters Most: <meta...
What is Internal Linking?

What is Internal Linking?

by Stephen James Hall | Dec 9, 2024 | Learn Google SEO, Local SEO, SEO | 0 comments

Internal linking involves strategically creating hyperlinks that connect one page of a website to another within the same domain. This practice not only facilitates site navigation but also distributes authority (link equity) across pages, improving overall website...
WordPress SEO: Posts & Pages

WordPress SEO: Posts & Pages

by Stephen James Hall | Jan 15, 2020 | Learn Google SEO, SEO, WordPress SEO | 0 comments

WordPress pages are used when creating the backbone of a website. Home, Services, About, Contact… these are examples of content I would place on a page. WordPress posts are normally used to quickly promote a sale or seasonal offering. Google likes showing new...
WordPress Image SEO

WordPress Image SEO

by Stephen James Hall | Apr 8, 2019 | Learn Google SEO, Local SEO, SEO, WordPress SEO | 0 comments

Adding original, interesting, optimized images to your WordPress CMS is a great way to set your website apart from it’s competition. Having properly titled and tagged original images in your posts and pages will help you out-rank all those competing local pages...
What is Local SEO?

What is Local SEO?

by Stephen James Hall | Apr 6, 2019 | Learn Google SEO, Local SEO, SEO, SEO & Google | 0 comments

Local SEO is optimizing a local business website for Google search considering a certain phrase within a certain geographic location. For example, an HVAC company in Naples, FL. would want to be on page 1 within the maps and organic results for queries like “air...
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