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Beginner SEO: Simple Keyword Research

Beginner SEO: Simple Keyword Research

by Stephen James Hall | Jun 3, 2025 | AI-SEO, Organic SEO, Reference, SEO | 0 comments

Originally published: Jan 16, 2013 Revisited and updated: 2025 by Lucent and Stephen James Hall Before you open a keyword tool, open Google. Start typing your target phrase. Pay attention to the autocomplete dropdown — it’s made from real searches. Hit enter,...
Long Tail Keyword Phrases in SEO

Long Tail Keyword Phrases in SEO

by Stephen James Hall | Jun 3, 2025 | AI-SEO, Local SEO, Organic SEO, SEO | 0 comments

What Are Long Tail Keyword Phrases? (And Why They Still Matter) Long tail keyword phrases are highly specific search terms — usually three or more words — that reflect what real people type when they’re trying to find something specific. These phrases help search...
Google SEO for Beginners (Revised in 2024)

Google SEO for Beginners (Revised in 2024)

by Stephen James Hall | Apr 3, 2024 | Organic SEO, SEO | 15 comments

This article was originally written over 10 years ago.  This is a Google specific SEO introduction for beginners with some level of web design or WordPress proficiency. For this tutorial and for Google SEO in general, it’s necessary to have a Google account and...
WordPress SEO: Posts & Pages

WordPress SEO: Posts & Pages

by Stephen James Hall | Jan 15, 2020 | Learn Google SEO, SEO, WordPress SEO | 0 comments

WordPress pages are used when creating the backbone of a website. Home, Services, About, Contact… these are examples of content I would place on a page. WordPress posts are normally used to quickly promote a sale or seasonal offering. Google likes showing new...
WordPress Page SEO

WordPress Page SEO

by Stephen James Hall | Apr 4, 2019 | Learn Google SEO, Local SEO, WordPress Beginner Guide, WordPress SEO | 5 comments

WordPress pages are the ‘top tier’ of content for the WP website. I use pages to populate my navigation menus. Type of information I generally put on Pages Services Products Information About page Policy page Contact page Core Values Posts, on the other...
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